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Dollar Stores will account for more than half of store openings this year

Dive Brief:

  • Discount retailers, led by dollar stores and Aldi, will account for more than half of retail store openings this year, according to data from Coresight Research cited by CBS News. Out of the almost 2,780 new locations slated for 2019, about 1,800 belong to discount chains.
  • Dollar General leads growth by a wide margin, with 975 openings planned in 2019, followed by Dollar Tree, which is planning 350 new stores, then Family Dollar, Aldi and Five Below, according to the report. 
  • Discount retailers are gaining the most traction in rural areas where there are fewer store options and where larger retailers like Amazon have been less successful compared to metropolitan centers.

Dive Insight:

The fact that discounters are resonating in a strong economy shows just how much shoppers value a bargain. It’s also testament to the broadening appeal these stores have, with fresher, higher-quality assortment and updated store layouts reaching consumers higher up the income ladder.

Aldi, which is slated to open around 160 new locations this year, per Coresight, has transformed its no-frills legacy stores into mini supermarkets with an array of fresh and unique store brands. The discounter just opened its 1,900th store location in the U.S., a 12,000-square-foot space in San Diego’s Mira Mesa neighborhood.