But there’s nothing particularly funny about the recent news that the Weather Channel app, which is owned by a subsidiary of IBM, has been selling users’ location data for profit to third-party companies without the users’ knowledge. In response, the L.A. City Attorney’s office has filed a lawsuit against TWC Products and Technology, LLC.
Los Angeles City Attorney Mike Feuer announced the lawsuit at a press conference Friday morning. The suit alleges that the app “covertly mines the private data of its users, and then it sends that information to third parties, like advertisers and others,” Feuer said.
Feuer’s suit further alleges that the Weather Channel app deliberately misleads users by not being clear with how their location data will be used. The app requests permission to access users’ location in a pop-up message upon being downloaded, but does not say that it will be shared or sold. That information is available in the app’s privacy settings, but, says Feuer, that setting has “10,000 words in it.”